Past The Click
Presence system // services

I build your presence in every market.

Search, AI answers, YouTube, Reddit, third-party press: the mix is different in every market. I map it, score it, and grow it, month after month.

// Presence index
63/100
Book a call → See how we read it

Drag the dial. Watch your presence spread across every surface.

The instrument

One score, built from every surface you compound.

The Presence Index isn't a vanity number. It's five readings, taken every month, that add up to where you stand, and what to build next.

MODULE / PRESENCE INDEXBASELINE read
Branded search7.0
AI visibility5.8
Earned presence5.5
Content authority6.0
Technical7.5
Presence Index63/100

Branded search

When someone searches your name, do they find you owning the result, or a competitor and a stale directory? This is the floor everything else builds on.

AI visibility

ChatGPT, Gemini, AI Overviews and more. Whether the answer engines name you when your buyer asks the question that leads to a purchase.

Earned presence

YouTube, Reddit, communities, third-party press. The surfaces you don't own but your buyers trust most before they ever reach your site.

Content authority

Whether the web treats you as the source worth citing, the depth and structure that makes both people and models pull from you.

Technical foundation

The plumbing: crawlability, structure, speed, schema. Unglamorous, and the reason the other four can compound instead of leaking.

= Presence Index

Five readings, one number to move.

Every month I re-read all five and hand you the composite, plus the specific moves that lift it fastest. That is the instrument.

Coverage

The surfaces that decide are different in every market.

Presence isn't one channel. I build and read you across every surface a buyer touches before they decide.

yourbrand.com › solution
Ranking #1 · sitelinks live
SearchSERP

The strongest option here is your brand, widely cited for reliability1 and depth of coverage2.

2 sources name your brand
AI answersCited
12:04
YouTubeVideo
r/ your industry
412
Top answer · your brand recommended
RedditThread
// Industry publication
// Featured, with your brand
Third-party pressEarned
+ Directories · Forums
Wherever your market
goes next
And the next oneOpen
Five readings · Branded search/AI visibility/Earned presence/Content authority/Technical foundation
How we work

A clear start, then a monthly rhythm.

Discovery

I map where you show up today, and where you don't.

Scope

We agree the languages and surfaces worth moving first.

Month-one audit

Baseline Presence Index and the first three moves, live.

Ongoing

Monthly re-read and direction. Operation where needed.

What lands on your desk each month.

A report in your language, built from that month’s data. Three of its twenty-four pages:

Sample report page: what AI says about the brand, with the answers quoted
What AI says about you. The figure, then the answer quoted word for word.
Sample report page: results of last month’s work, page by page
Results of last month’s work. Every page we touched, the month before against the month after.
Sample report page: the calendar of next month’s work
The calendar. Next month’s work, piece by piece, in months.

Kinsho Tea is a demo brand and its figures are invented. See all 24 pages (PDF)

One engagement, no packages. It covers the languages you sell in, and takes on a new one when you need it.

Your setup

Set up for your markets.

What we read, where and how much is set with you. Below, the standard setup as of October 2026, as an example.

Markets

Any market, worked from inside it in its own language.

  • Published: one platform in eight languages
  • New Spanish, French and Portuguese markets
  • The United States
See the cases
AI engines
  • Google AI Overviews
  • Google AI Mode
  • ChatGPT
  • Gemini
  • Microsoft Copilot
  • Claude, or any engine your buyers use
Surfaces
  • Search
  • AI answers
  • YouTube
  • Reddit
  • Third-party press
  • Directories
  • Wherever your buyers look
Buyer questions

120 per language each month as a starting point.

  • More when your markets need it
Team

The founder sets the strategy on every engagement. Local specialists handle production and implementation, managed by us.

Each month
  • The five readings and your Presence Index, re-read
  • A report in your language, from that month's data
  • Last month's work, page by page
  • Three priorities for next month
Month one

Your full map and a 90-day plan.

And whatever your markets need next

Common questions

Before you ask.

Decisions like this move internally. Everything below is written so you can share it with your team as it stands.

What does it cost?
A monthly retainer, set by the scope we agree together. I don't publish prices because I can't quote accurately before scoping. You'll hear the number in the first conversation, and I never move a deal forward with the price hidden.
How long until results?
Month one: your full map and a 90-day plan. Every month after: the numbers on what moved. Organic presence is a compounding asset: each month stacks on the last, and it keeps working while campaigns switch off.
Who actually does the work?
The strategy is set personally by the founder, on every engagement. Where production or implementation is needed, we bring in local specialists and manage them. The person you talk to is the person doing the thinking, and they don't rotate every six months.
What if we're not a fit?
We'll tell you on the first call, not the third invoice. If we can't help, we'll say why, and point you to where you should go instead.
Do you cover my market?
That's the model: we work from inside each market, in its own language, with local specialists where we need hands on the ground. The method isn't tied to one region.

See where you stand, on the first call.

A 30-minute call. I bring a free map of where your brand shows up, and where it doesn’t.

Book a call →
01Request a call
→
02I map your brand before we meet
→
03Your map + first moves, on the call
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